Design & Motion Studio
Pharmaceutical & Medical Communications
Making complex healthcare information clear, accurate and engaging across video, digital learning, packaging and professional communications.
Role: Creative direction, motion design, graphic design, video production
Clear communication in regulated environments
This collection brings together projects created for pharmaceutical, healthcare and MedTech organisations. The work spans patient and professional education, instructions for use, eLearning, localisation, packaging and internal communications.
Each project required a balance of visual clarity, brand consistency, technical accuracy and efficient review across multiple stakeholders.
Tremfya Pen — Instructions for Use
A step-by-step instructional experience designed to make a complex medical procedure easier to understand. The visual system combined product accuracy, controlled pacing and clear hierarchy to guide viewers through each stage.
Medtronic Diabetes — App & Smart Insulin Pen Series
A series of patient-education animations created to explain the Medtronic diabetes app and its connected smart insulin pen. The work translated device operation, app-based guidance and everyday treatment steps into clear, approachable visual stories. Interface demonstrations, product animation and concise on-screen messaging were combined within a consistent visual system, helping users understand how the digital and physical elements work together.
Pharmaceutical Congress & Exhibition Design
Large-format congress and exhibition materials created for pharmaceutical brands, translating product messaging, clinical evidence and mandatory prescribing information into clear, structured visual environments. The work included modular exhibition stand graphics, roll-up banners, information panels and production-ready artwork, with careful attention to brand consistency, visual hierarchy, regulatory requirements and readability across different viewing distances.
ZEISS Vision Care — Sustainability Update
A concise animated communication created to present sustainability improvements across ZEISS Vision Care packaging. The project translated packaging changes—including updated product packs, sachets and shopping bags—into a clear visual story that made the environmental progress easy to understand. Product visualisation, motion graphics and carefully structured messaging were combined into two market-specific versions while maintaining consistency with the established ZEISS brand.